TOP STORIES & ARTICLES

|MUSIC EDUCATION|

 What does signing to a record label look like in 2026?

ESC takes a deep dive into the some of the HYPEBEAST artist turning heads in CHICAGO and surrounding areas

SUPER PRODUCER JONNY YAYO TALKS

 ENGINEERING, ARTIST DEVELOPMENT, 

& THE BLVCK WELATH ERA

FOR THE CULTURE SEGMENT

MIDWEST ARTISTS ON THE RISE

Detroit's rising underground star Lelo—who earned a spot on Billboard's Artists to Watch—released his dual-project Mastiff and Pink Tiles. The release highlights a major trend in Detroit's scene: blending classic "Detroit Player Rap" with ghettotech and hip-house production.

Following her high-profile national run on Netflix's Rhythm + Flow, breakout rapper Detroit Diamond sold out Southwest Detroit's independently owned El Club.

Chicago's independent rap circuit is seeing a major collaborative push through the Groundwaves Hip Hop networking collective. The platform is heavily highlighting a wave of upcoming independent projects, including highly anticipated tape releases from underground mainstays RecoEchi (Body of God)

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